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The Social Target
· YouTube ·· YouTube creator ·· 2017 – present ·· Case study ·· The Social Target ·· YouTube ·· YouTube creator ·· 2017 – present ·· Case study ·· The Social Target ·
↳ Case study · YouTube
LokmanVideo
40k → 2M+ subscribers over eight years on retainer.
YouTube creator2017 – present
/ Antonio Palmucci // The Great Murder Mystery // FoundPop // Antonio Palmucci // The Great Murder Mystery // FoundPop /
↳ The work
We’ve worked with LokmanVideo since 2017, when the channel had around 40,000 subscribers. What started as strategy consulting quickly turned into a full talent-management retainer covering project management, content creation, royalty-free music sourcing, and paid ads. And the relationship has been continuous ever since.
Today the channel sits above 2 million subscribers and is approaching a billion lifetime views. Recent work has included promoting Lokman Maze Adventure, a mobile game tied to the brand, via Meta ads. The campaign drove more than 10,000 downloads inside its first push.
The longevity here is the point. Compounding only works if you keep showing up: every retainer month is one more brick in an eight-year wall of growth that competitors can’t replicate from a standing start.
↳ Gallery
1 more
from the lokmanvideo archive.
↳ More work
Three more
to chew on.
YouTube creator · game studio
Antonio Palmucci
400k → 5M+ subscribers, a Guinness record, and a mobile game.
Read the case→Immersive theatre · The Lost Estate
The Great Murder Mystery
11,000 tickets sold and a near sell-out across a ten-week run.
Read the case→E-commerce · pop-up infrastructure
FoundPop
10.3x average ROAS and a custom 2D/3D space-planning app.
Read the case→
↳ Every engagement is different
Built around you,
not around our menu.
We don’t push pre-built packages. Tell us what you’re trying to do, where the friction is, and the budget shape that works. We map modules across the three pillars into a custom retainer that fits. And we say no to scope that won’t move the needle.