The Social Target. Marketing Agency for Established Brands

TST · LONDON · 2017 →

We make your cents

WORKWORKlikelike

DOLLARS.DOLLARS.

The marketing agency for established brands ready to level up. 600+ clients since 2017.

Start the conversation→Read the newsletter→

↳ Act IIFounder · Behind the curtain

↳ Act II · Founder

Fig. 01

↑ Alessandro Lombardo · London · 2026

ALESSANDROALESSANDRO

LOMBARDO.LOMBARDO.

Pro musician. Agency operator. Same obsession, different stage.

The entrepreneurship came first. Years of building online businesses to fund a single dream: studying at Berklee College of Music in Boston. He made it. After Berklee, Alessandro moved to London to perform.

Almost immediately, musician friends started asking for marketing help. Then paying for it. The Social Target grew out of that. Built in 2017 from word of mouth in the creative + performance community. Nine years and 600+ clients later, still operating, still obsessed.

Today Alessandro performs eight shows a week in the Olivier-Award-winning West End production of Titanique. Past credits include Hamilton, School of Rock, Bat Out of Hell, I Should Be So Lucky, and Tarantino Live.

Not a marketer who plays music on the side.
Not a musician who runs a side hustle.
Both. Properly. For nine years.

Boston, USA

Berklee

West End · Olivier winner

Titanique

Agency operator

Since 2017

Years

Clients

0000

Active

0000

↳ Act IIIPractice · Three things, done properly

↳ Act III · Practice

Three things.
Done properly.

↳ Hover any card to flip

Track 01 / 03

Marketing

Paid ads + organic content strategy across every platform that matters. Meta, TikTok, LinkedIn, YouTube, Google. Plus email, SEO, podcasting.

Paid ads
Organic content
Email + SEO
YouTube ops

↻ Hover to flip

Inside Track 01

What you actually get

·Lead-gen campaigns + landing pages + nurture sequences
·SEO + AI Discoverability (ChatGPT, Perplexity, Google AI)
·Paid social (Meta, TikTok, LinkedIn) + Google Ads
·YouTube channel launch + ongoing content ops

See full service→

Track 02 / 03

AI Automation

Workflows that let your small team punch above its weight. We audit, build, and maintain the systems so you scale without scaling headcount.

Audit
Workflows
Agents
Ongoing ops

↻ Hover to flip

Inside Track 02

What you actually get

·Audit + identify 3-5 highest-ROI automation targets
·Build with Make / n8n / native APIs + custom agents
·AI agents trained on your brand voice + data
·Ongoing tuning, model swaps, cost monitoring

See full service→

Track 03 / 03

Design & Build

Brand identity, packaging, websites, apps. Built so every touchpoint. Physical or digital. Feels like the same company.

Identity
Print
Websites
Apps

↻ Hover to flip

Inside Track 03

What you actually get

·Brand identity + style guide · logo, type, colour, voice
·Print + packaging · brochures, dielines, collateral
·Websites · Next.js / Webflow / Shopify / Framer
·Apps + products · mobile, web, internal tools

See full service→

Three pillars. Seventeen modules. Four pre-built packages. Foundation, YT-Cluster, Brand Foundation, and AI-Enabled Marketing. Pick what fits, or scope a custom retainer.

↳ Act IV · Reviews

Reviews are in.

↳ Swipe to browse

In just three months we’ve been so busy we’re now looking for another chiropractor. We couldn’t be happier.

Gary Backlund

Chiropractor · Founder

They really understand our business and can advise on how to make a small budget go a long way.

Sophie Thomson

FoundPop · E-commerce

I’ve been working with The Social Target since 2017. Project management, paid ads, strategy consulting. Always there. Always fast.

LokmanVideo

YouTube creator · 2M subs

We needed someone fast, reliable and autonomous to run the campaigns. The Social Target came through with it. Look no further.

Eddy Hackett

The Lost Estate · Immersive theatre

Motivational and a calming influence at all times. They have helped transform our cultural business.

Chris Smith & Richard Turner

Old Dirty Brasstards · Touring

The level of competency and creative ideas have helped me a lot. Always fast. They find a solution for every situation.

Antonio Palmucci

YouTube creator · 5M subs

Alessandro thinks hard about what’s good long-term for my business and helps me achieve it in a way that aligns with my brand image. Full of ideas, but never pushy. This is my baby, and I trust him with it.

JP Bouvet

The JP Bouvet Method · Drum education

In just three months we’ve been so busy we’re now looking for another chiropractor. We couldn’t be happier.

Gary Backlund

Chiropractor · Founder

They really understand our business and can advise on how to make a small budget go a long way.

Sophie Thomson

FoundPop · E-commerce

I’ve been working with The Social Target since 2017. Project management, paid ads, strategy consulting. Always there. Always fast.

LokmanVideo

YouTube creator · 2M subs

We needed someone fast, reliable and autonomous to run the campaigns. The Social Target came through with it. Look no further.

Eddy Hackett

The Lost Estate · Immersive theatre

Motivational and a calming influence at all times. They have helped transform our cultural business.

Chris Smith & Richard Turner

Old Dirty Brasstards · Touring

The level of competency and creative ideas have helped me a lot. Always fast. They find a solution for every situation.

Antonio Palmucci

YouTube creator · 5M subs

Alessandro thinks hard about what’s good long-term for my business and helps me achieve it in a way that aligns with my brand image. Full of ideas, but never pushy. This is my baby, and I trust him with it.

JP Bouvet

The JP Bouvet Method · Drum education

In just three months we’ve been so busy we’re now looking for another chiropractor. We couldn’t be happier.

Gary Backlund

Chiropractor · Founder

They really understand our business and can advise on how to make a small budget go a long way.

Sophie Thomson

FoundPop · E-commerce

I’ve been working with The Social Target since 2017. Project management, paid ads, strategy consulting. Always there. Always fast.

LokmanVideo

YouTube creator · 2M subs

We needed someone fast, reliable and autonomous to run the campaigns. The Social Target came through with it. Look no further.

Eddy Hackett

The Lost Estate · Immersive theatre

Motivational and a calming influence at all times. They have helped transform our cultural business.

Chris Smith & Richard Turner

Old Dirty Brasstards · Touring

The level of competency and creative ideas have helped me a lot. Always fast. They find a solution for every situation.

Antonio Palmucci

YouTube creator · 5M subs

Alessandro thinks hard about what’s good long-term for my business and helps me achieve it in a way that aligns with my brand image. Full of ideas, but never pushy. This is my baby, and I trust him with it.

JP Bouvet

The JP Bouvet Method · Drum education

↳ Interlude · We’re not for everyone

We’re not
for everyone.

Saying so out loud saves your time and ours. If you’re one of these, we’ll point you somewhere you’ll be happier.

01
Cheap-seekers shopping on price
02
Anyone expecting overnight results
03
Vanity-metric chasers. "I just want more followers"
04
Anyone looking for a yes-machine
05
One-off projects without a real long-term plan

If none of that describes you. Let’s talk. The intake form below tells us in 90 seconds whether we’re a fit.

↳ Encore · Curtain up

Ready when you are.

Tell us about your business in ninety seconds. If it’s a fit we book a call. If not, we send you something useful instead. No moon-promising. Ever.

Start the intake form→Read the newsletter first→

The Social Target · Limited · Est. 2017 · London

↳ Loading

S·T

Three things.
Done properly.

↳ Hover any card to flip

Track 01 / 03

Marketing

Paid ads + organic content strategy across every platform that matters. Meta, TikTok, LinkedIn, YouTube, Google. Plus email, SEO, podcasting.

Paid ads
Organic content
Email + SEO
YouTube ops

↻ Hover to flip

Inside Track 01

What you actually get

·Lead-gen campaigns + landing pages + nurture sequences
·SEO + AI Discoverability (ChatGPT, Perplexity, Google AI)
·Paid social (Meta, TikTok, LinkedIn) + Google Ads
·YouTube channel launch + ongoing content ops

See full service→

Track 02 / 03

AI Automation

Workflows that let your small team punch above its weight. We audit, build, and maintain the systems so you scale without scaling headcount.

Audit
Workflows
Agents
Ongoing ops

↻ Hover to flip

Inside Track 02

What you actually get

·Audit + identify 3-5 highest-ROI automation targets
·Build with Make / n8n / native APIs + custom agents
·AI agents trained on your brand voice + data
·Ongoing tuning, model swaps, cost monitoring

See full service→

Track 03 / 03

Design & Build

Brand identity, packaging, websites, apps. Built so every touchpoint. Physical or digital. Feels like the same company.

Identity
Print
Websites
Apps

↻ Hover to flip

Inside Track 03

What you actually get

·Brand identity + style guide · logo, type, colour, voice
·Print + packaging · brochures, dielines, collateral
·Websites · Next.js / Webflow / Shopify / Framer
·Apps + products · mobile, web, internal tools

See full service→

Three pillars. Seventeen modules. Four pre-built packages. Foundation, YT-Cluster, Brand Foundation, and AI-Enabled Marketing. Pick what fits, or scope a custom retainer.

We’re not
for everyone.

Saying so out loud saves your time and ours. If you’re one of these, we’ll point you somewhere you’ll be happier.

Cheap-seekers shopping on price

Anyone expecting overnight results

Vanity-metric chasers. "I just want more followers"

Anyone looking for a yes-machine

One-off projects without a real long-term plan

If none of that describes you. Let’s talk. The intake form below tells us in 90 seconds whether we’re a fit.

We make your cents work like dollars.

Three things.Done properly.

Marketing

What you actually get

AI Automation

What you actually get

Design & Build

What you actually get

Reviews are in.

We’re notfor everyone.

Ready when you are.

We make your cents work like dollars.

Three things.Done properly.

Marketing

What you actually get

AI Automation

What you actually get

Design & Build

What you actually get

Reviews are in.

We’re notfor everyone.

Ready when you are.

Three things.
Done properly.

We’re not
for everyone.

Three things.
Done properly.

We’re not
for everyone.